Intellectual Property for Creative Entrepreneurs
Learn to manage and leverage your intellectual property assets by exploring copyright, trademarks, design rights, and patents.
About this course
Understanding the relationship between your creative work and running a business is crucial for financial well-being. Protecting your intellectual property (IP) is essential to ensuring your ability to enjoy its financial benefit. Erica Wolfe-Murray, a specialist in intellectual property, dedicates herself to helping businesses and entrepreneurs across different sectors understand the value of the creative work they own and to increase revenues from them.
With clients like National Geographic and Disney, Erica’s role is to protect ideas, products, and services, as well as to come up with new revenue opportunities. In this course, Erica teaches you how to manage and protect your assets, but also find new ways to enjoy their financial benefits.
Frequently Asked Questions
What is a short course?
With a short course, you’ll typically deep-dive into a specific area of interest within a broader topic.
Short courses are typically between 1 and 12 hours in duration, and in the case of guided courses (i.e. with live instructors), are sometimes spread over a number of days or weeks. Most short courses are self-paced, which means you progress through a series of videos and projects at your own pace.
Depending on the institution and the platform, you may also get a certificate of completion that you can add to your LinkedIn profile.
Is this really 100% online?
This course is completely online, so you can study from anywhere! All you’ll need is a device with an internet connection, such as a computer or a smartphone. If the course has any live, instructor-led sessions, you may need a microphone and possibly a webcam to fully participate. The instructor will make you aware of this beforehand.
