Content Marketing
This certification course will give you an overview of how to become an effective content marketer.
About this course
Hubspot’s free Content Marketing Certification is going to help you develop a content marketing foundation, from creating a content marketing strategy to consistently developing, repurposing, promoting, and analyzing your content-all important pieces of a successful content marketing approach.
- Learn a content creation framework for producing effective content on a consistent basis
- Create and repurpose content that both humans and search engines will love
- Become a stronger, leaner, and more strategic content marketer
Frequently Asked Questions
What is a short course?
With a short course, you’ll typically deep-dive into a specific area of interest within a broader topic.
Short courses are typically between 1 and 12 hours in duration, and in the case of guided courses (i.e. with live instructors), are sometimes spread over a number of days or weeks. Most short courses are self-paced, which means you progress through a series of videos and projects at your own pace.
Depending on the institution and the platform, you may also get a certificate of completion that you can add to your LinkedIn profile.
Is this really 100% online?
This course is completely online, so you can study from anywhere! All you’ll need is a device with an internet connection, such as a computer or a smartphone. If the course has any live, instructor-led sessions, you may need a microphone and possibly a webcam to fully participate. The instructor will make you aware of this beforehand.
