Build a Lucrative Copywriting Portfolio With Ease

Tamsin Henderson on Udemy

Do you dream of being a copywriter? Do you need a copywriting portfolio ASAP? In this course, you’ll find out how to build one from scratch.

About this course

  • How to quickly fill your copywriting portfolio without any on-the-job experience
  • Pro pitch tips (and his personal template) for landing your first gig
  • A free and easy way to present your work, no website required!
  • The lesser-known (but reliable) path to high-quality clients
  • Why being a total beginner is no obstacle for you to get freelance writing jobs
  • How even beginners can demonstrate a rich variety of copywriting skills
  • How to turn professional with a body of credible work

Why you need a copywriting portfolio

Building a copywriting portfolio is an essential step for any professional copywriter. A portfolio is a collection of your best work, showcasing your skills and abilities to potential clients and employers. It serves as a way to demonstrate your expertise, creativity, and understanding of different writing styles and formats.

One of the main reasons to build a copywriting portfolio is to showcase your skills and experience. A portfolio can include a variety of different writing samples, such as brochures, emails, social media posts, and web content. This allows potential clients and employers to see the breadth and depth of your writing abilities, as well as your ability to adapt to different writing styles and formats.

Another reason to build a copywriting portfolio is to establish credibility and demonstrate your expertise. A portfolio allows you to highlight your best work, which helps to establish you as a professional and respected copywriter. It also gives potential clients and employers the opportunity to see your writing skills in action, which can help to build trust and confidence in your abilities.

A copywriting portfolio also serves as a powerful marketing tool. It can be used to attract new clients and to help you stand out from your competitors. By showcasing your best work, you can demonstrate your ability to understand and meet the needs of different types of clients and industries. This can help to attract new clients who are looking for a copywriter with specific skills and experience.

Finally, building a copywriting portfolio can help you to continuously improve and develop your skills. As you create new pieces of writing, you can add them to your portfolio and reflect on how they could be improved. This can help you to continuously refine your writing style and improve your writing skills over time.




Short Course
Experience Level
1 hour

Further Reading

Frequently Asked Questions

What is a short course?

With a short course, you’ll typically deep-dive into a specific area of interest within a broader topic.

Short courses are typically between 1 and 12 hours in duration, and in the case of guided courses (i.e. with live instructors), are sometimes spread over a number of days or weeks. Most short courses are self-paced, which means you progress through a series of videos and projects at your own pace.

Depending on the institution and the platform, you may also get a certificate of completion that you can add to your LinkedIn profile.

Is this really 100% online?

This course is completely online, so you can study from anywhere! All you’ll need is a device with an internet connection, such as a computer or a smartphone. If the course has any live, instructor-led sessions, you may need a microphone and possibly a webcam to fully participate. The instructor will make you aware of this beforehand.